Psychology: Can you learn to taste numbers, smell words, or hear colors?(via @io9)
Do you know anybody who experiences synesthesia? Also known as “synesthetes,” they’re people whose cognitive pathways have become jumbled, such that they associate seemingly unrelated senses or mental states with other senses or experiences —
Scent Marketing Campaign for Jennair - smell this!. We added dry diffuse scented banner strips inside the appliance, the customer opens the door and bang - you smell something cooking!
Scent Marketing Campaign for McDonlads, Smell this. Scented Bus shelter - I am loving it!!!!
Baby blue twinkles in the colour spectrum like gentle starlight, imprinting soothing and contentment on us. Innocent and fun with comfort woven into its wavelength, it calls blankets and booties, crystal pools and delicate flowers into collective recollection. Light, powdery soft and sweet, this shade of blue is one of the first we come to love. When the world is new and all opportunity is hopeful, baby blue is the bright sky into which we gaze with excitement of what things can be.
When you see something, does a scent come to mind? Sensing synaesthesia — the sensation of perfumed visualization. For a long time, we’ve been fascinated by the idea of hearing color, tasting sound,
>Logos that float in midair
Chicago-based artist Mark Siber snaps tall advertising signs in the United States and Europe, then digitally erases their supporting pillars, lending them an almost reverent appeal as they appear to float in mid-air. It says something about the absurdly blind idol worship that people can ascribe to brands.
RE-BLUE Smell of the year - 2014 that is. For those working on trends and the future, smell a blue trend for the devlopment of 2014.
Sun kissed and sea breezed, the scent of Re-Blue soothes the senses like a sailboat ride over gentle waves. Whether a secluded pool with delicate water lilies floating on top, an azure lagoon glittering in the dusk or a seaside beach at low tide, this scent conveys feelings of escape to paradise.
Re-Blue is the scent of gentle morning rains replenishing an outdoor bath. Droplets chime like tiny bells as they hit the surface while fluid ripples undulate with the rhythm of a lazy bass. Sparkling sands as smooth as glass are blown lightly around footprints on the shore. A clean, refreshing scent of water, ozone and salt pervades the atmosphere.
Three stages of relaxation wait at first sniff. First there is the ozone in the air that teases the nose with hints of aquatic repose. Then there is the initial splash that refreshes the skin and lifts the spirit as the water’s essence drifts along. Finally, the scent of salt engulfs the nose as submergence takes place. Three levels of restoration reside in one cool, clean fragrance.
When a nose drinks in the scent, it sails away on crystalline notes to a sleepy reverie where images of blue skies, turquoise seas and island holidays float dreamily by. Calming, cleansing and restorative, this scent affords a chance to plunge into the depths of our selves and find peace.
This is a scent for those who can do everything and nothing at once. It is a catalyst for dreaming and a means to connect with the elemental forces that drive our psyches. It beckons to those who drift into introspection and inspiration from serene meditation.
Our bodies are composed predominantly of water and a breath of this scent brings us back to who we are and what sustains us. Re-Blue is a return to our essence and an oasis in the home.
Envision the ability not only to see, touch and feel design but also to smell the experience.
As colour impacts the space, so does aroma.
Scent can now be translated into a colour system. The Déjà vu scent system, inspires multi-dimensional design.
The Colour and Scent System Designed to Change the Emotion of your Space.
Lipstain Collection
Personalities drawn to fervent colours and wistful imagery will be drawn to this scent.
Cacao Collection
Yes over 85% organic Cacao within this blend, something that creates a rich comforting space that is deletable.
Analog Collection
A space that translates healing, nurturing, and grounding
Re-Blue White Collection
A space that conveys feelings of inspiration, travel and luxury
Each system includes a 10 ml bottle aroma of your choice ( enough to scent for 30 days) and the perfect scent machine (black or white). Battery operated, sleek design, silent and carries the capacity to scent 20 square meters. This device is simple, easily positioned and makes scent design a unique add on for your client.
The Colour Palette was created from the 2014 ChromaZone Palette
For COLOUR inspiration go to the Colour Marketing Group http://www.colormarketing.org
